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This web site has the following on the web site, "ZIA Semiconductor is a conglomerate of highly skilled IP developers with varied skill sets needed for specification to silicon." We noticed that the web site also said " We are engaged in providing services, product solutions and IP development platform solutions to enhance product development methodology, inbuilt quality and development cycle time reduction." It also said " People, our Brand Ambassadors." The header had zia semiconductor as the highest ranking optimized keyword. It is followed by zia semiconductor pvt ltd, zia semi, and standard cell development process which isn't as ranked as highly as zia semiconductor. The next words ziasemi.com uses is io designs company. standard cell development company was included and will not be viewed by search crawlers.